I stumbled across the We Add Up campaign yesterday after reading this post on Treehugger. I had to give them some love. The idea is pretty simple: they sell organic cotton t-shirts emblazened with a green tip that anyone can do right now. These include turning your lights off, inflating your tires properly, car pooling, and a bunch of others. The t-shirts are cool, attractive, and certain to start conversations. The twist is that each shirt is individually numbered, so that you know precisely where you fall on the campaign count.
We Add Up addresses two common issues of going green for newbs, that is 1) where to start, and 2) I’m just one person, how can I make difference? Try 5-6 of their tips and you’re well on your way. All profits are donated to non-profit environmental organizations.
I’m going to order the “shower together” t-shirt and wear it every chance I get. My goal is to meet some enviromentally friendly chicks who want to do a little water conversation, if you know what I mean.
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